Tuesday, 5 October 2010

Music Video Planning

The video we plan to do is for the song ‘Say Anything’ by Kate Voegele. The video will be a mixture of narrative and performance; this is because it contains conventions of a pop-rock music videos. One of the most known pop-rock artists is Pink, who also followed this in her music video ‘So what?’ Kate Voegele’s previous music videos are mainly performance based; this video ‘Say Anything’ could be seen as a change of the artist’s image as we are putting some narrative in the video for the first time.
The narrative story was inspired by the lyrics. Before the audio starts we hear the actual voice of a couple arguing. As the drum beat starts at the beginning of the song, the guy starts to pack his things but the girl keeps trying to persuade him to stay. A crosscut to her performing in a studio or a gig will come in when the chorus starts, and then back to the narrative again. As she says ‘Say anything. Please’ on that line we get close up on the guy’s plain facial expression, and he doesn’t answer but instead walks out of the house; a still camera focuses on him as he walks down the street without looking back until he is out of the camera’s sight. As the next verse begins the story continues we see her crying in her bedroom looking at their wedding plans and their photo frame; the camera closes-in on the photo and a faded edit takes place. A flashback is then used to illustrate the words ‘you used to be so careful with me, making sure that we would always be each other’s missing piece’; this shot will show the couple in the morning wakening together in bed. The flashback ends and the pictures become clearer; she gets the phone and texts him and we get a cross-cut of both of them as she is texting, he is clubbing when she sings ‘this is our last chance and you’re all I have, don’t let me slip through your hands’. Once again at the chorus we go back to her performing, as the line of ‘you know I miss you, you know I wish you missed me too, baby tell me you do’ We see he has received the message but because he is in the club and does not notice it. A cross-cut to the performance for the chorus and as the song comes to an end where it says ‘Say something, say anything, please’ a cross cut to the last shot of the narrative as she opens the door, he is standing in front of the house.
The beginning of the song is an inter-textual reference to Pink’s music video ‘Please don’t leave me’. In the music video the couple are having an argument, and the guy is packing his stuff to leave; the same for Pink’s song, the difference is the guy does leave.
Because the music video is both narrative and performance based we will need actors and instruments. Mainly there are two actors needed, male and a female with other backstage actors for the club parts. The main setting will be in and outside of the house, down the street, at a studio or a gig for the performance, and a club.
Props that will be used:
• Mobile Phones
• Instrument for the performance (Microphone, Guitar, drums)
• Wedding plan book
• Photo frame
• Pack bag and clothes

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